La Calle Festival
La Calle is a festival combining live music, fashion and food, organized in Paris, Lyon, Marseille and Montpellier by Havana Club.
Mission
Lead Art Director
-> space design identity + scenography
360° Identity Work
-> brand-book, logo, poster, social content, merch, goodies
Team
Set Design — Avoir
Photographer — Azm
Production — Yard Agency
lezedh zoé abravanel
Chromed
Chromed is a fictional jewelry brand inspired by the link between streetwear and luxury.
Mission
Art Direction
Experimentation
It's first and foremost a way for me to create my own images without the material and technical limits.
-> All images were created using Midjourney.
Nike 50th anniversary
For Nike’s 50th anniversary, we partnered with Snipes and the talents of today to celebrate the last 50 years of hip-hop and what’s coming next.
Mission
Art Director Assistant
Lead on social media
-> tiktok + bts creation
Team
Director — Arthur Couvat
Photographer — Natas 3000
Production — Miles
Gloria Kabe
Communication campaign narrating
the collaboration between afro-vegan cheffe Gloria Kabe and Havana Club.
1. Limited edition bottle
2. Content creation (video + photo)
3. Pop-up restaurant
Mission
Lead Art Director
Product Designer -> bottle label
Graphic Designer -> social content
Team
Client — Havana Club
Photographer — Rayan Nohra
Director — Léo Joubert
Production — Yard Agency